18 years of experience conducting research
Scope of research - across North America
- Developed research plans for use in Europe and Asia to be consistent with North American research
Outcomes
- Recognition by US consulting firm and leading Canadian research broker
- Enabled companies to retain clients worth six – figure revenues
- Enabled organizations to successfully launch community initiatives through opinion–leader research
- Provided ‘voice of the customer’ direction for bringing new products and services to market
- Provided ‘voice of the customer’ direction for product and service modifications
- Provided ‘voice of the customer’ direction for brand positioning and repositioning
- Provided ‘voice of the customer’ direction for advertising campaign development and extensions
- Provided ‘voice of the employee’ direction for internal problem identification and planning.
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