Heather Marriott - Market & Business Intelligence

BA, MBA
CMRP (Certified Market Research Professional)
Continuing Education – Semiotics, Simplex/Applied Creativity

Business Experience and Background

Dylex Diversified, T. Eaton Co. and Henry Birks & Sons- retail sales (consumer-side insight – 13 years )
Initiated the marketing research business (1987) that resulted in the incorporation of Focal Research Consultants -1990

• Vice President of Qualitative Research until 2005 (management-side insight)

Areas of Specialization

Sectors

• Client, Customer and Employee Retention
• Food and Beverage
• Energy

Subject

• Key Person Feedback and Profiling (clients, customers, employees, suppliers, investors, opinion leaders, supporters)
• Product and Service Development (brainstorming and evaluation)
• Communications (advertising evaluation, brand development and positioning)

Contact Me